Redesign: Continental Stock Transfer & Trust Website

Updated Site

This desktop view showcases the redesigned Continental Stock Transfer & Trust website, featuring a modern layout, intuitive navigation, streamlined content, enhanced visuals, and seamless functionality for both clients and users.

Original Site

This screenshot compares the old and new Continental Stock Transfer & Trust website. The outdated, cluttered design has been transformed into a sleek, user-friendly experience with modern visuals, intuitive navigation, and improved content organization to enhance user engagement.

Description

As a Digital Producer, I owned the Continental Stock Transfer & Trust website redesign and managed end-to-end site responsibilities. I led the project from concept to launch, collaborating closely with clients, account teams, creatives, and analytics specialists to deliver a consistent and winning digital experience.

 

I developed wireframes aligned with client goals and user needs, managed the creative and technical workflow, and ensured timely, high-quality project delivery. I oversaw content strategy, user experience design, and built and customized the site in WordPress, reflecting brand identity and functionality requirements.

 

By balancing client expectations with creative and technical precision, I delivered a website that exceeded objectives, offering a user-friendly, visually engaging, and optimized solution.